Tracked Local are a glasgow based leaflet distribution company who were looking to have their logo, branding and website designed. They had been to other designers with mixed results.
Their company use a tracking system as part of their USP and can provide a full map of the delivered route to clients linking in with google maps. I started to think about the map pin to represent this in their logo.
Once we had settled on the pin and colours we had to decided how we would display the logo and ensure that it worked in black and white.
Next we added the tagline under the company name which added some detail to this logo but as you can see it works with or without it.
Some business cards were then designed and worked with the logo.
Finallly the client had decided on all white cards rather than a light and dark side.
Some flyers were also designed. A lot of information was required and we wanted the design to be eye catching
This was a really succesfull product with both the client being happy and I feel the logo represents their brand really well.
We used this branding, logo and colours to design and build their website.
